Showing posts with label Adidas. Show all posts
Showing posts with label Adidas. Show all posts

Thursday, November 5, 2009

I wanna wear my daddy's shoes Part III


What is the real issue here; is it the fact that the colleges and the athletics companies are exploiting players by forcing them to use specific equipment; or is this about Michael Jordan's son acting like a spoiled brat? So Adidas steps aside and Nike will step in and save the day. Just what Marcus wanted.

ORLANDO, Florida (AP) -- A fight over the shoes Michael Jordan's son will wear at the University of Central Florida has cost the school any future sponsorship with Adidas.

"The University of Central Florida has chosen not to deliver on their contractual commitment to adidas," Adidas spokeswoman Andrea Corso wrote in an e-mail to The Associated Press. "As a result we have chosen not to continue our relationship with them moving forward."

First-year guard Marcus Jordan wore a pair of white Air Jordans during UCF's 84-65 exhibition win against Saint Leo on Wednesday, the Orlando Sentinel reported on its Web site. Jordan has said he will wear only his father's Nike Air Jordan shoes because they hold special meaning to his family.

UCF is in the final year of a five-year contract with adidas that requires coaches and athletes to use the company's apparel and equipment.

"We are disappointed to learn that adidas has chosen to discontinue its relationship with UCF Athletics," the school said in a statement released by spokesman Joe Hornstein. "Once we receive official notice we will be able to further respond."

Friday, October 23, 2009

I wanna wear my Daddy's shoes!


A fight over the shoes Michael Jordan's son will wear at the University of Central Florida could cost the school financially.

Freshman guard Marcus Jordan is refusing to wear shoes made by adidas, the brand the university has a contract with for all its sports. He says he will only wear his father's Nike Air Jordan shoes because they hold special meaning to his family.

The problem is UCF is in the final year of its contract with adidas that requires coaches and athletes to use the company's apparel and equipment. UCF says its five-year deal with adidas ends June 30, 2010.

There have been media reports that UCF is negotiating a new deal that could be worth up to $3 million and last up to six years.

UCF said in a statement Thursday that adidas was aware of the situation during contract renewal discussions. The university says it was "led to believe that there would be a workable solution to a unique situation."

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